Tips To Increase Blog Readership
Are you are on a quest to get some readers, for someone to enjoy the copy you have created? How then do you increase your readership?
Is your blog different from the rest? What is so special about what you write that others should follow your blogs and not the others? If you already know the answer, great! If you don’t, then continue reading. It is not something that happens overnight. Writing a compelling blog requires lots of patience, trial and error method and eventually establishes your presence online.
Here are a few pointers that will help you get started:
Make your writing stand out
If you want your blog to be successful, you will have to first find out what is it that your reader would be interested in.
Write unique but meaningful content.
If your content does not have any surprise element and talks about the same old thing, why would anyone waste their time on it? Keep in mind that a reader has very short attention span. Keep the language simple and concise. If your content doesn’t lure them to read further, you are not going anywhere.
So, try to find a topic that would intrigue them or they concerned about. Be honest with your writing, everyone loves to hear honest voice blogs. It helps you generate credibility and loyal followers too. You can write on a topic or issue that people are looking out for more information, this way your content will find more readers.
Your aim is for them to read it, promote and share it among the peers to gather comments and page views.
The Tone matters
First determine the target audience, the aim of the blog and why would anyone be interested in it.
This would help you understand your goals and your audience’s expectations. Then you can decide the most appropriate tone and write in that style consistently. No one likes to read boring lectures or technical jargons. It is too complex for a normal reader’s understanding.
They are not out there to write exams or interested in going through a thesaurus to understand what you meant by those obnoxious word. Exactly, now you are getting the point! Don’t make it boring.
Avoid clichés. Keep it in a conversational manner, explain your subject in an informal way you would be doing with your friend. You will have to create a perfect balance between keeping the mood light and professional enough to suggest you are serious about your matter.
Make the content eye-catching and if possible funny or quirky.
Mind your language
Just knowing your topic isn’t enough. You need to express it in a right way and communicate properly.
Write crisp, short, active sentences with powerful verbs. You can easily go through the spell check, but are you sure of the correct usage? English is a tricky language, having the same words with multiple spellings.
Ensure that your content is error-free, proofread and re-proofread. Edit your work meticulously and only when you are satisfied with it, hit the publish button.
What’s there in the name
The title is the crux of any content. Get this simple fact very clear, crafting your post title is the most important part other than choosing the topic to write.
Your best quality content will hold no meaning if the title itself isn’t catchy. The first thing reader notice is the headlines. The title is alluring or not determines if the readers will actually read your post after they see it in an RSS reader or the search engine results page.
It is similar to pitching your product in the market. You have to come up with attractive tag line that catches their attention. This is when they will feel like venturing out and choosing to read your article amongst all the other available ones.
You have to tempt them to open the link and find out more about it and leave satisfied but still wanting to know more about other blogs. This eventually increases traffic to your site, which is your ultimate target!
About the author: This post is written by Alicia Hunt. She is a seasoned writer and a successful blogger. She writes articles that are related to blogging, SEO and business. You can visit mywriters.com for some interesting writing tips and advice.
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