Fashion Targets Bloggers
Once again we had a another fantastic London Bloggers Meetup last week. A huge thanks to the crew from Fashion Targets Breast Cancer for supporting our event and helping to make it a smashing evening. The FTBC campaign is truly supporting a worthy cause and it was great to see how and why they are using online communications to reach out to their target audiences. I found the talk really interesting but I was also really pleased to see so many of you walk away with a prize.
Of course, the big prize of £100 worth of Marks & Spencer vouchers was won by Derry who I think was going to buy some lingerie or maybe hit the food hall… For those who need a refresher, here’s the question again and Derry’s winning entry..:
Why should charities use online communications to support their cause?
I think a well-known quote by the cultural anthropologist Margaret Mead can be applied to both charities and to online groups such as bloggers. It reads:
“Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it is the only thing that ever has.”
It is a given that charities engage with any community that can further their cause. There can be no other way. Online communications represent a means to acheiving that goal in communities on the internet, such that they are.
Very Nice Derry. It is fair to say your entry was picked by all of the competition judges. Mind you there were some other great entries from Amethyst, Peter and Chris Rothwell to name but a few.
It was great to speak to a few regulars on the evening and to meet a whole lot of new faces. Peter has taken the usual array of photos of the evening which you can see online. Feel free to drop these onto your blog with an accreditation to Peter Marshall of My London Diary.
Thanks again to all who attended and keep making the LBM’s great Meetups. News coming soon of the next LBM and the annual summer social but, for now, keep blogging.
